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Privacy Policy

Last updated: 14 October 2026

1. Who we are

Bathrooms by Craft ("we", "us", "our") is a bathroom renovation business serving Coventry, Birmingham, Solihull, Warwick, Leamington Spa, Kenilworth, Rugby, Nuneaton, Sutton Coldfield and the wider West Midlands. Bathrooms by Craft is a trading name of MYDIA LTD, a company registered in England and Wales (company number 13576276), whose registered office is at 63 Lillington Road, Coventry, England, CV2 1ES. MYDIA LTD is the data controller for the personal information described in this policy.

Email: bathroomsbycraft@gmail.com
Phone / WhatsApp: +44 7417 346138

2. What information we collect

We only collect what we need to respond to you and carry out your project:

  • Contact details: your name, phone number, email address and town or city.
  • Property and project details: the package you're interested in, when you'd like the work done, whether you own the property, your address (once a visit or job is agreed), photos or measurements of your bathroom, and notes from our conversations.
  • Invoicing details: if you become a customer. We do not store full card numbers.
  • Website and advertising data: how you use our website and interact with our ads (see section 7).

3. Where we get your information

  • Directly from you — when you fill in one of our forms (including Facebook and Instagram lead forms), message us on WhatsApp, call, email or visit our website.
  • From Meta Platforms (Facebook and Instagram), when you submit one of our lead forms. Some fields may be pre-filled from your Meta profile; you can edit them before sending.

4. How and why we use your information

  • To respond to your enquiry, call you back and arrange a free home visit and quote. Lawful basis: steps taken at your request before entering into a contract.
  • To carry out and manage your renovation, including scheduling, invoicing and aftercare. Lawful basis: performance of a contract.
  • To keep records for accounting, tax and legal purposes. Lawful basis: legal obligation.
  • To keep track of enquiries, improve our service and measure how well our adverts work. Lawful basis: our legitimate interests in running and growing our business, balanced against your rights.
  • To load advertising cookies (the Meta Pixel) on our website. Lawful basis: your consent, which you can withdraw at any time.
  • To send you occasional offers or updates — only if you've agreed, and you can opt out at any time. Lawful basis: consent.

We do not make decisions about you using fully automated processes, and we never sell your personal information.

5. Who we share your information with

We only share your information with trusted service providers who help us run our business, and only as much as they need:

  • Meta Platforms (Facebook, Instagram, WhatsApp) — advertising, lead forms and messaging.
  • Google (Google Workspace, Sheets, Gmail) — storing and managing enquiries and email.
  • Make — automatically transferring enquiries from our lead forms into our records.
  • Vercel — hosting this website.
  • Our accountant and payment providers — if you become a customer.
  • Trusted subcontractors (for example electricians or plumbers) — only the details needed for your job.

We may also share information where required by law, or to protect our legal rights.

6. International transfers

Some of our service providers (such as Meta, Google, Make and Vercel) may store or process data outside the UK, including in the USA and the European Economic Area. Where this happens, the transfer is protected by safeguards recognised under UK law, such as UK adequacy regulations, the UK Extension to the EU–US Data Privacy Framework, or the UK International Data Transfer Agreement / Addendum.

7. Cookies and advertising

With your consent, we use the Meta Pixel (Facebook/Instagram) on this website to understand how visitors use it and to measure the results of our adverts. It places cookies in your browser and only loads if you click "Accept" in our cookie banner. If you click "Reject", it is not loaded. We also use Vercel Analytics, which measures visits without cookies.

You can change your choice at any time: . You can also control how Meta uses your data for advertising through your Facebook or Instagram ad preferences.

8. How long we keep your information

  • Enquiries that don't lead to a job: up to 12 months after our last contact, then deleted.
  • Customers: 6 years after the job is completed (for tax, accounting and guarantee purposes), or longer if needed for a warranty claim or legal matter.
  • Marketing preferences: until you withdraw your consent.

9. How we protect your information

We use reputable, secure services protected by passwords and two-factor authentication, and we limit access to your information to the people who need it to deal with your enquiry or job.

10. Your rights

Under UK data protection law you have the right to:

  • access the personal information we hold about you;
  • ask us to correct inaccurate or incomplete information;
  • ask us to delete your information;
  • ask us to restrict or object to how we use it;
  • ask for a copy of your information in a portable format;
  • withdraw your consent at any time, where we rely on consent.

To use any of these rights, email bathroomsbycraft@gmail.com. We'll respond within one month, and there's normally no charge.

11. Complaints

If you have a concern, please contact us first and we'll do our best to help. You also have the right to complain to the Information Commissioner's Office (ICO), the UK's data protection regulator: ico.org.uk, helpline 0303 123 1113.

12. Children

Our services are intended for adults. We do not knowingly collect information from anyone under 18.

13. Changes to this policy

We may update this policy from time to time. The latest version will always be on this page, with the date it was last updated.